THE CUSTOM RETAINER
You built your dream business. Now you want your dream LIFE.
Monthly bespoke marketing strategy + copywriting that gives you back your brain energy, time, and makes you a big ol’ pile of money.
DEENA RUTTER, GRAPHIC DESIGNER
“Emma could see the holes in my marketing that were hard for me to see. I’m still implementing everything she helped me with, but I will definitely be using her copy cheat sheet and everything she’s provided as a starting point for my marketing from now on. I have a campaign that’s ready to roll!”
SOUND FAMILIAR?
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SOUND FAMILIAR? ↓ ↓ ↓
‘CUZ LET’S BE REAL.
CEO’ing for you in 2024 means…
You've seen some kick ass revenue bumps, but they come with their own set of challenges.
More campaigns, more content, more everything—except time and peace of mind.
It's like every dollar in, requires a pound of flesh out (how’s that for a visual. yuck). And let's not even start on the complexity and cost of expanding your team.
You're in the game for growth, sure, but not at the expense of losing control of your life.
The good news? Growing a sustainable (and WILDLY profitable) business doesn’t have to feel impossible.
NICOLE WHITING, MASTER MINDSET + MOVEMENT COACH
“Emma helped us sell out a $27k/person, epic endurance program in less than a week.
Emma’s superpower is her ability to create copy that not only delivers “in the moment” impact but also fits into the overarching brand message. She never just writes sales emails, she’s communicating the message in an email that just happens to be selling a service.
Emma’s adaptability in voice & deep understanding of the client experience is unparalleled. She’s like a method actor for writing—a method writer!”
READ HOW I HELP MIND YOU MIND SELL OUT A 5-FIGURE PROGRAM IN LESS THAN A WEEK HERE
INTRODUCING
The Custom Retainer
A monthly bespoke strategy and copywriting service tailored for ambitious CEOs who want to grow their revenue without supersizing their workload (or sacrificing their sanity).
No fluff, just results.
Starts at $4997/mth
(minimum three-month commitment required)
SIENNA SINCLAIRE, NAUGHTY GIRL SHOP
“I came to Emma unorganized and random with sending out emails, and I wasn’t making money from them. Once Emma set up a strategy, not only did I get more sales (up 1500% after 3 months!), but I could tell my subscribers were more engaged by the open rate, click-throughs, and responses. She's a pleasure to work with and knows what she's doing. She was definitely an asset to my company.”
READ HOW I HELPED NAUGHTY GIRL SHOP INCREASE ONLINE SALES BY 1500% IN THREE MONTHS HERE
Why this? Why now?
Because ‘good enough’ has never been in your vocabulary. And because the growth of your business shouldn't be a trade-off for your personal freedom.
With custom marketing strategies and persuasive copy that converts, you’ll watch your brand kick some serious as*, without the burnout or team bloat.
It’s time your growth strategy worked for you, not against you.
THE CUSTOM RETAINER
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THE CUSTOM RETAINER ↓ ↓ ↓
Let’s change your approach + transform your results…
EFFICIENCY OVER EFFORT
Strategies that stretch your dollar, not your day.
PROFIT, NOT JUST TRAFFIC
Focused efforts that directly boost your bottom line.
BALANCE OVER BURNOUT
Grow your business and personal freedom at the same time.
DR. SASHA HEINZ, DEVELOPMENTAL PSYCHOLOGIST + FOUNDER OF MIND YOUR MIND
“If there was a Michelin Guide for copywriters, Emma would have 3 stars. Emma is a copywriter par excellence.She gets your voice and tone right off the bat. She researches topics with attention to detail and nuance. She commits herself to understanding your audience and speaking to them in their own language.”
READ HOW I HELPED MIND YOUR MIND SELL OUT A 5-FIGURE PROGRAM IN LESS THAN A WEEK HERE
How It Works
The Growth Accelerator can be tailored to your brand, goals, and team size. (that’s the beauty of it!) Here’s an example of what I offer:
CUSTOM MARKETING STRATEGY
Get a custom 6-12 month plan strategically drafted to drive growth in your business, on the channels where your customers actually hang out. This clear, detailed roadmap is designed to take your brand to the next level.
CONSULTATION CALLS
Weekly or bi-weekly (depending on what you choose) coaching calls where we zero in on what matters most – tackling your key priorities and navigating through your biggest challenges.
VIP ACCESS
Skip the queue and get my strategic brain, expertise, and word wizardry all up in your priority projects (and your projects ONLY) for a specified number of days each month. Includes everything from copywriting + messaging to brand voice creation + team training.
ASYNC SUPPORT
Got questions in between our calls? I’ll be there to support you via email, Loom, and Voxer.
With a blend of data-driven insight, creativity, and a whole lot of experience — I’ll make sure your content isn't just seen—it's felt and acted upon. Let's make your business the one your audience can't ignore.
DR. KEIRA BARR, EMBODIMENT COACH & DUAL BOARD-CERTIFIED INTEGRATIVE DERMATOLOGIST
“Before I found Emma I was experiencing a lot of mind drama and chaos in my messaging. I had a core vision and mission that I was using as a foundation, but felt like I was changing it with every shiny new object and idea I came across.
Emma came highly recommended and I was desperate to find an objective eye and voice to exfoliate all the layers of messages that didn’t align with my vision that I was too blind to see.
On a scale of 1 to 10, my experience with Emma was a 20. She was so patient with me. I have tons of ideas, created so much content and wrote books in response to her questions—and she waded through it all to create a more cohesive message. I truly appreciate her creating the beautiful guides and additional resources and ways to use this work. I’ve worked with other copywriters and it wasn’t as thorough or as collaborative.
The beauty and magic of working with her is that my messaging isn’t very different, rather it’s more refined, less cluttered, and more clear — while still feeling like me.”
MEET YOUR FRACTIONAL CMO
Hey, I’m Emma
(THAT’S ME →)
Looking for the latest gimmick or quick fix? That’s not my jam. I’m all about crafting custom, strategy-driven success stories. You’re doing something amazing, and it's time the world noticed—without you having to lose sleep or compromise your values.
In the last 8 years, I’ve seen it all—from tech startups to fashion e-comms to influencers making waves. And here's the truth: without a clear strategy, it's a hot mess. I’ve watched brilliant minds struggle with marketing chaos—whether it was missing copy, mixed messages, or launches that tanked.
It’s why I created The Growth Accelerator.
You deserve a trusted co-pilot who’ll wrangle all your ideas and insights into a killer strategy that builds relationships and sells. Not to mention, nail your voice, vibe, and vision in ONE shot.
It’s time for you to refocus on what you do best: dreaming big and leading boldly.
Ready to team up and make things happen? Let's chat.
BRENNA MCGOWAN, FOUNDER, BREN CONSULTING INC.
“Thinking about hiring Emma? Let me help—do it! Emma knows marketing strategy better than most… If you have an opportunity to get on her calendar you should (because my educated guess tells me it won't be that way for long).”
It’s time for strategies that scale your business, not your to-do list.
You deserve marketing that pays for itself—and then some.
If you’re ready to redefine what growth means for your business? Let’s chat.
The Custom Retainer starts at $4,997/mth
RENAE SAAGER, MINDSET + CONFIDENCE COACH
“I was way out in left field and Emma helped bring me back. She helped me make sense of the madness — feeling torn between so many “ideal clients” and having a site and copy that just felt chaotic! The research synopsis she sent was HUGELY HELPFUL and the copy was spot on. She’s brilliant!!”
Got Q’s? I’ve got your answers.
Got another burning question? Feel free to email me directly: emma@creativeuproar.com or hit me up on Voxer here.
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My unique approach combines data-driven marketing strategies with creative copywriting tailored to digital-first SMBs, focusing on efficiency and profitability.
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Absolutely! The Custom Retainer is designed to be versatile and effective across a variety of digital-first SMBs. From tech startups to e-commerce, professional services to creative SaaS companies, the strategies are customized to meet your unique industry challenges and opportunities.
My expertise lies in working inside the professional/personal development space (think courses, high-ticket memberships & masterminds)
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I value efficiency just as much as results.
Expect to dedicate a few hours each month for strategy sessions and follow-ups. I
'll handle the heavy lifting, but your insights and feedback are crucial to tailoring (and executing) the perfect growth strategy.
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While specific ROI can vary, clients often see significant improvements in revenue, customer engagement, and market presence.
Your investment is geared toward creating sustainable growth and maximizing profitability, with previous clients experiencing outcomes like a 1500% increase in online sales over three months, 74.9% open rates for a welcome series, and sold-out high-ticket events including a $27k/person endurance event.
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Yes, adaptability is at the core of The Custom Retainer. As your business evolves, so will our strategies. I’m committed to supporting your growth at every stage, ensuring that our marketing efforts scale in tandem with your business.
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Unlike one-size-fits-all solutions, The Custom Retainer offers personalized, data-driven strategies combined with creative copywriting tailored to your brand's voice and goals.
My focus on efficiency, profitability, and balance sets me apart, ensuring you grow without burnout.
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Results can start to show as early as a few weeks into implementation, with more significant impacts typically visible within the first few months.
Your commitment to applying the strategies and engaging in the process will play a key role in the speed and extent of your success.
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No, you don't need an existing marketing team in place. The Custom Retainer is designed to fit a small team (typically a minimum of 3 people, full-time, part-time, or contract).
I’ll provide the strategic guidance and copywriting support to act as your de facto marketing arm – however – you’ll need to implement those strategies and I won’t be coming on board full time.
The copy I create is typically high-priority (launch emails, messaging, sales page), not social posts or nurture emails.
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Your satisfaction and success are my top priorities. If you're not seeing the growth you expected, let's reassess and pivot as needed.
I’m in it for the long haul to ensure your marketing strategy aligns perfectly with your business goals.
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Each week, we'll have a 60-minute session focused on reviewing progress, tackling current challenges, and planning upcoming actions.
These sessions are a chance for direct feedback and strategic guidance to keep your marketing aligned with your growth objectives.
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While my primary focus is on digital-first strategies, the principles and insights I provide can often be applied to or complement offline marketing efforts. My goal is to create a cohesive marketing strategy that amplifies your brand across all platforms.
